Intu Sport Blog

Intu Sport Swim School Marketing

Why is math important for swim school owners?

February 15, 20233 min read

What’s up! 

So my emails have been lighting up today with people responding to yesterdays blog about websites and how they can make improvements to their own site.

It's such an important part of your business growth so to get in depth feedback you can book a free strategy call  where we will take a deeper look… 

But to help you get started here are some question’s you can be asking yourself to see how well your website or systems are performing…

Are you able to answer the following questions? 

  • How many leads does your website generate daily/weekly/monthly?

  • How many of those leads are you converting to paid pupils in the water?

  • How many people are visiting your website on a weekly or monthly basis?

  • Are you tracking those visits and what they are looking at on your website? 

  • Where are people coming to your website from?

  • Do you have a way to contact people who visit your website but don’t leave any contact details? 

  • Does your website offer an incentive to people to register with your swim school? 

  • Are you missing out on income because your website is not converting visits into leads? 

  • Do you know the difference between a website and a landing page? 

If you can answer them great! If you know your numbers, where your traffic is coming from and what people are doing on your website you can start to make tweaks to your website and measure the progress and improve your conversion rate. 

If you aren’t able to answer those questions you cannot begin to track how well your website is or isn't doing and you need to start optimizing your website and putting the systems in place to get the knowledge that information brings to help form your marketing strategy..

Your website is like an untapped goldmine! With a few tweaks here and there you can have an unlimited number of pupils coming to your pool everyday...

As a business owner, one of the most important things to know is your numbers, with numbers you can track and measure and that is key to any sales strategy.

It blows me away the number of people I speak to that are unable to tell me how many new leads they have in their pipeline or how many new pupils they got in their swim school this week. These are essential numbers to know! Without a pipeline of leads and a steady stream of new customers coming to the pool your business will cease to exist! 

With the Intu Sport C.L.U.B system we are able to help you optimise your website and track what is happening. With our bespoke CRM for swim schools we are able to help you track every step of your customers journey so you know how many people you have enquiring and how many you are booking in at the click of a button! 

Armed with these numbers and a marketing strategy your swim school can sky rocket!

I know this can be overwhelming and is not necessarily your area of expertise and that's why we are here to help! 

We used this exact system to rapidly grow our swim school from teaching 600 pupils a week to 2500 pupils a week in a couple of years! 

We love seeing children learn to swim and get the most out of what the water has to offer so we are passionate about helping you teach more to learn to swim so please join us on a free strategy call so we can help alleviate that overwhelm when it comes to marketing your swim school with a plan and system that is guaranteed to get you results....

What do you have to lose? 

PS. If you are not ready for a strategy call and want to take things at your own pace you can start by watching our Rookie Masterclass on the 5 Mistakes swim school owners are making when marketing their swimming lessons and how to avoid them. #3 could literally be costing you thousands in lost revenue. So watch it here for free and start implementing the lessons in your business today.

website optimisation crm for swim schools swim school marketing intu sport c.l.u.b system mentorship intu sport swim school marketing
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Intu Sport

We help Sports School scale and grow by generating 50-100 leads a month consistently using The Intu Sport C.L.U.B System and all on one Sales and Marketing CRM.

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